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Albasir Unveils a Timeless Womenswear Narrative at “Phenav Fashion Week by The Picture Factory” Show at CRW

Albasir, a refined womenswear label rooted in elegance, tradition and contemporary sensibility, showcased its exquisite collection at Couture Runway Week (CRW) during the prestigious “Phenav Fashion Week by The Picture Factory” show. The presentation marked a significant milestone for the brand, positioning Albasir within a curated fashion platform that celebrated craftsmanship, cultural richness and elevated design.

At the “Phenav Fashion Week by The Picture Factory” show, Albasir presented a thoughtfully curated range of stoles, kurtis, kaftans and pashmina shawls, each piece reflecting the brand’s commitment to timeless aesthetics and refined detailing. The collection embraced fluid silhouettes, luxurious textures and graceful movement, offering a harmonious blend of comfort and sophistication for the modern woman.

The runway showcased Albasir’s design philosophy through soft drapes, intricate finishes and a serene colour palette that exuded understated luxury. From elegantly crafted kurtis that balanced tradition with contemporary appeal to flowing kaftans designed for effortless glamour, the collection highlighted versatility and artisanal finesse. The pashmina shawls and stoles added a layer of opulence, elevating each look with warmth, texture and heritage-inspired elegance.

Minimal yet impactful, the collection focused on quality over excess. Fine fabrics, delicate craftsmanship and thoughtful proportions allowed each garment to stand out through its authenticity and refinement. Albasir’s designs resonated with women who appreciate subtle luxury—where style is expressed through grace, detail and timeless form rather than fleeting trends.

The “Phenav Fashion Week by The Picture Factory” show provided an immersive runway experience that beautifully complemented Albasir’s design language. Known for its strong creative direction and sophisticated presentation, the platform amplified the elegance of the collection, creating a seamless dialogue between fashion, storytelling and visual artistry.

Albasir’s participation at CRW highlighted the brand’s evolving journey and its dedication to preserving artisanal values while embracing modern design sensibilities. The showcase reflected a quiet confidence—one that celebrates femininity, cultural depth and effortless sophistication.

Speaking on the occasion, the Albasir team expressed that presenting at Couture Runway Week was an important step in sharing the brand’s vision with a wider fashion audience. Being part of the “Phenav Fashion Week by The Picture Factory” show allowed Albasir to connect with industry professionals, fashion connoisseurs and style-forward audiences, further strengthening its presence in the premium womenswear segment.

With its elegant showcase at CRW, Albasir continues to carve a distinct identity as a brand that honours tradition while redefining modern luxury. The presentation signals a future shaped by thoughtful craftsmanship, timeless silhouettes and meaningful fashion narratives.

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